A product spec format designed for building with AI tools


What is this? This is a product specification template built specifically for people using AI coding tools (like Lovable, Bolt, Cursor, Replit Agent, Claude, etc.) to turn ideas into working products. It replaces the traditional PRD with a format that AI tools can actually consume and execute well.

Who is this for? Founders, designers, product thinkers, and anyone building their first product with AI tools — regardless of technical background.

How to use it: Copy this template, fill in each section for your product, and feed it to your AI coding tool. You can do it all at once or section by section. The more complete your spec, the better your output.


How This Is Different from a Traditional PRD

Traditional PRDs are written for people — engineers, designers, stakeholders — who read between the lines, ask clarifying questions, and use judgment. AI tools don’t do any of that. They take what you give them literally and fill in the gaps with assumptions.

This format is designed to:


The Template

💡 Tip: Sections marked with [OPTIONAL] can be skipped entirely. Sections marked with [SCALE TO YOUR LEVEL] have guidance for different experience levels. Everything else should be filled in.


1. Product Overview

This is the most important section. Think of it as the “system prompt” for your entire product. Be specific.

Product Name: [Your product name]

One-Liner: [One sentence describing what this product does and for whom]

Problem Statement: [2-3 sentences max. What specific problem does this solve?
Who has this problem? Why do existing solutions fail them?]

Target User: [Be specific. Not "everyone" — who is the *first* user?]

Success Looks Like: [What does a user do when this product is working?
Describe the key moment of value in one sentence.]